DALROD hosted their annual franchise conference on Friday 17th September. This marked the first conference since the pandemic began with an enthusiastic audience at the newly refurbished Haycock Manor Hotel in Wansford, Peterborough.
It was the perfect occasion to bring together all the groups’ franchisees from up and down the country representing both the DALROD and DALPUMPS brands. Head office staff and a carefully chosen selection of external speakers were also there for a day full of learning, sharing and, most importantly, networking.
The group were assembled to share in the success of the business over the past year and to learn about the exciting future direction of the company. After experiencing quite the year in an ever-changing landscape DALROD have recorded strong growth in both the numbers, and the network.
Back together again.
“We wanted to hold an event where we could physically have everyone in the same room again” commented Dave Lane, Managing Director of DALROD UK Ltd. “Our network has increased and developed since the last annual conference, and this was an important opportunity for everyone to be face-to-face and absorb a huge amount of information beneficial to their respective businesses. It has been wonderful to see so many of our business owners in one place, especially as some are only meeting in person for the first time, and to watch them cement their relationships with neighbouring territories. Every time we hold an event such as this, we make our company stronger.”
Exciting times ahead!
The DALROD business is at a pivotal juncture with ambitious expansion plans for the next five years. This is fully supported by our key suppliers and business connections, some of whom were invited to present at the event and run interactive sessions for our colleagues.
Companies such as the British Franchise Association, Hitachi Capital Franchise Finance and Leathes Prior Solicitors each offer the franchisees dedicated support and knowledge which is invaluable. The group were also treated to a host of information from our keynote speakers Revive! A formidable franchise organisation with a fantastic business case.
“The challenge with bringing such a large group of DALROD service centre owners together in one place for the day is that we needed to ensure that our content was inspirational and relevant to each and every one of them. They need to justify time away from their business” stated Jon Kynaston, Group General Manager of DALROD UK Ltd. “External speakers and experts in their fields were able to provide our delegates with important resources and aspirational insights to help strengthen their own businesses.”
Finish on a high!
The daytime sessions were deemed a huge success with everyone taking a lot away from the event. “As a fairly new business owner this means a lot to me” said Chris Simpkins of DALROD Chelmsford & Southend. “Everything that was delivered today was right up my street and was what I needed to hear in order to help me grow my business for the future.”
To round off the day, DALROD celebrated with an awards ceremony and gala dinner, recognising the incredible achievements of the network. This included those who have hit important one-year milestones right through to the likes of DALROD Milton Keynes who achieved the sensational target of £1 million within one financial year all whilst in their first term. We also highlighted the longest serving franchise of 20 years DALROD Cambridge.
The company face a bright future with more exciting updates to follow.